*Sponsored content from Valspartrade.
Painters and decorators should never underestimate how important colour is to a project. Providing customers with a colour consultation at the start of a project can really set you apart from your competition, helping to win more business. With this in mind, when you meet with a customer for the first time, you should establish how they want to use the room and how they want to feel when using it – this is vital to make sure you get the colour scheme correct.
Colour selection
Generally, when it comes to colour psychology, brighter colours such as yellows, oranges, and reds, help rooms to feel inviting and cosy, whilst cooler colours, like greens, blues, and purples, can help achieve a brighter and calmer environment. However, each colour within these two groups can have their own individual meanings.
After an initial colour has been agreed with a customer, it is then best practice to use a colour wheel to identify the exact shade to use. Using a fan deck can provide you with several options when looking to select a colour scheme:
- Customers can choose a single colour in different tints, shades and tones
- Two colours on opposite sides of the wheel create a contrasting or complementary scheme
- Three neighbouring colours, create a natural flow for a harmonious scheme
- For a high impact, bold scheme, use three colours from the wheel to form a triangle
Similarly, colour chips can be used to form a colour scheme, with colour chip racks acting as a tangible version of a colour wheel. Moving left or right for different tones of the same colour, or up and down for different colours in the same palette.
Fan decks can also be broken down the same way, but are divided into different colour families, from warm shades like reds and yellows, to cool shades such as greens and blues. A good tip when using a fan deck is that if you know the name of the colour you’re trying to find, you can look at the index at the back of the deck. This will give you the name of the colour, its reference number and its page number in the fan deck, helping to find the colour your customer wants.
By thinking about these simple principles, applying your own knowledge and using tools like fan decks or colour chip boards, you can really distinguish yourself from your competition in the industry.
Additionally, you can be more confident with the colours you are choosing by opting for Valspar Trade. Made using chlorine-grade Ti02 titanium dioxide, which is whiter and brighter – ensuring a long-lasting, vibrant colour.
Check out Valspar Trade’s Vinyl Matt range
With this in mind, your customers can now have Valspar Trade’s Vinyl Matt in the new tintable version, able to be tinted to 2,000 pre-selected colours, or they can use Valspar Trade’s colour matching service to find their perfect match.
Valspar Trade’s Vinyl Matt Tinted range is available to purchase exclusively at TradePoint and B&Q stores across the UK.
To find out more, please visit: www.valspartrade.co.uk.
*Disclaimer: This blog post is sponsored content, which is independent of the FMB. Publication does not constitute endorsement or recommendation from the FMB.
